How to Sell Your First Franchise

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Over the past thirty days, Franchise Marketing Systems have passed some significant milestones.  Double digit units, International franchise sales, product development agreements overseas, first time franchise tradeshow exhibitions and more.  But the most significant of acheivements in the franchise development business is to have a franchise system sell their first franchise of the concept.  In January, the following FMS clients acheived this goal:

Pet's Healthy Choice Franchise - a pet food delivery company based in Colorado.

Never Paint Again License - a painting and outdoor coatings specialist in Michigan.

REDRHINO:  The Epoxy Flooring Franchise -  an epoxy flooring specialist organization based in Los Angeles, California.

Generate My Ads License - an automotive marketing firm.

Chopple License - a web marketing concept offering discount marketing initiatives through the Internet

Vital Restoration Franchise - a restoration services firm based in San Francisco, California

Each of these businesses has a very unique and different business model and franchise opportunity than one another.  It shows the extent to which the franchise marketplace has extended from an industry standpoint, there can be literally a franchise designed for anyone's skill set and investment level. 

Why is this such a big deal to sell only ONE franchise?

1. It validates the franchise concept.  Until a franchise system has proof that it can be replicated through an independent franchise partner, it is much more difficult to convince the next buyer that they are joining a suitable franchisor.  This proves it can be done in a new market and with a new franchise partner, greatly reducing their risk.  If handled correctly, the first franchisee can many times become the best referral partner for a growing franchise model.

2. The first franchise sale many times teaches the franchisor as much as it teaches the franchisee how to work with one another.  This relationship is based on the delivery of services and support to the franchisee....many times there is a learning curve for the franchisor on how to become a great franchise company.

3. The first franchise is a mental hurdle for most franchisors.  If you can get over this obstacle and establish the FIRST franchise, the Second becomes much easier to deliver.  The process of building a franchise organization begins with the first partner, once this has been established, the entire process and continuity of growth gets much easier to understand and beleive in. 

For more information on how to franchise your business or how to sell your first franchise, contact us:  www.FranchiseMarketingSystems.com/FranchiseYourBusiness