Boston, MA – Mr. George is a specialist in franchise territory planning, franchise mapping and franchise strategic planning. Alan George has over 27 years advertising, sales and marketing experience. Most recently he held an executive position with GeoVue, a company that provides predictive analytics for franchise sales forecasting, site selection and market planning to retailers and restaurants. Prior to GeoVue, Mr. George was Director of Sales and Business Development at Tactician Corp, a franchise mapping company. At Tactician Corp, Mr. George worked extensively with retailers and restaurants providing site selection and geo-targeting tools. While at Tactician, Mr. George also worked closely with several franchise to help create territory mapping and optimizations. In his roles at Tactician and GeoVue, he worked closely with Franchise Development teams to create tools and approaches that helped his customers sell more franchises. Mr. George brings great experience in demographic analysis, understanding market potential, customer profiling, and sales territory design. Previous to his work in the franchise field, Mr. George also has a background which includes sales at the Boston Herald, where he was part of the 5th largest classified advertising sales teams in the United States.
Mr. George also sits on advisory boards at local start-ups in the Boston, MA area, and is active in the entrepreneurial community in the Boston/Cambridge market. As part of that entrepreneurial spirit, he also has started his own sales consulting practice, with offers to provide sales training, recruiting, sales outsourcing, and a value proposition directed sales process implementation. His extensive network provides a vast list of sales, marketing and financing contacts.